Tag archives for Information graphics

10 Tips for Better Social Media Status Updates [Infographic]

We’ve all had that moment when you’re out of ideas. You’ve written about interesting topics and covered content that your fans are interested in but sometimes you just hit (what I like to call) the “Social Media Writers Block.” When that happens then it’s always useful to pick up a checklist of ideas to help inspire content ideas.

Previously I shared examples of great social media posts, but more recently, the folks at ShortStack put together a great infographic that provides 10 quick tips and examples for better updates for your social media pages:

  1. Post an interesting fact
  2. Share a tip
  3. Endorse content
  4. Don’t always ask a question
  5. Inspire action
  6. Tell users what to expect
  7. Add a P.S.
  8. Use short links
  9. Use images with text
  10. Ask users to comment

Feeling inspired yet? Check out the infographic below:

ShortStack10StatusUpdatesInfographic 10 Tips for Better Social Media Status Updates [Infographic]Infographic courtesy of ShortStack.

 10 Tips for Better Social Media Status Updates [Infographic]
Posted in Online Marketing | 3 Comments

10 Ways to Convert More Customers Using Psychology [Infographic]

Converting leads into customers is a top marketing goal for businesses. A few months ago I had shared an infographic that outlined 10 Things Your Customers Wished You Knew About Them. Understanding your customers is important for not only making good business decisions, but also because it’s the first step in creating brand awareness so your prospects discover who you are. The next step of this process is informing and educating these prospects, so they eventually convert into a lead or sale.

Help Scout, a customer service software company has put together this infographic that highlights research related to the topic. Here are some key takeaways:

  • Remind your customers how easy it is to get started (example: one month trial) – help them get past the “Action Paralysis.”
  • Research shows that customers are more trustworthy of companies that own their mistakes, rather than blame external sources.
  • Focus on how your product or service can solve your potential customers pain-points fast. If you make them wait, you’ll loose their interest.
  • Of customers who have a strong relationships with certain brands, 64% said it was because of their shared values with those brands.

Learn more below:

convert customers infographic large 10 Ways to Convert More Customers Using Psychology [Infographic]

 

 

Infographic courtesy of Helpscout.

 

 10 Ways to Convert More Customers Using Psychology [Infographic]
Posted in Creative Marketing, Customers, Online Marketing | 5 Comments

Does Liking Influence The Consumer Experience? [Infographic]

With the enormous growth of social media and it’s impact on branding efforts, companies are looking to find more ways to determine the ROI of their social media efforts. While the concept of “liking” has definitely evolved over time and it’s value is often debated, according to a new research study, about 50% percent of consumers think a brand’s Facebook page is more useful than a brand’s website. Do you agree?

Research company, Lab42, has put together the infographic below which highlights their findings. Some key takeaways are:

  • 82% say Facebook is a good place to interact with brands
  • 75% say they feel more connected to a brand on Facebook
  • The biggest motivators of liking a brand on Facebook are promotions and discounts 
  • 77% have actually saved money from liking brands
  • 73% have unliked brands because: (1) They post too often (2) Stopped liking the brand or (3) Had a bad customer experience

Learn more below:

LikeUs INFO1 Does Liking Influence The Consumer Experience? [Infographic]

Infographic courtesy of Lab42.

 

 Does Liking Influence The Consumer Experience? [Infographic]
Posted in Engagement, Online Marketing, Social Media | Leave a comment

10 Things Your Customers Wish You Knew About Them [Infographic]

Earlier this week I shared an infographic that outlined the 6 Keys to Branding your Small Business. One of the components was related to knowing who your target audience – or customers are. You can never know too much about your customers. Understanding their likes and dislikes, shopping behavior, etc. can help you make better business decisions.

Surprisingly, there are still things that customers say they wish businesses understood about them better. Help Scout, a customer service software company has put together this infographic that highlights research related to the topic.

Here are some key takeaways:

  • Customers prefer knowledgeable and thought-out service, rather than having a rushed experience.
  • Loyalty customers are bound to stay if get them started with the program.
  • Consumers would rather connect with a brand emotionally than with “savings” type messages.
  • Everyone loves pleasant surprises!

10 things you should know about your customers infographic 10 Things Your Customers Wish You Knew About Them [Infographic]

Infographic courtesy of HelpScout.

 10 Things Your Customers Wish You Knew About Them [Infographic]
Posted in Creative Marketing, Customers, Engagement, Online Marketing | 2 Comments

6 Keys to Branding Your Small Business [Infographic]

Branding is one of the major investments you can make for your business. It establishes your identity and effectively differentiates you from your competitors. In order to keep yourself relevant in the crazy playing field, your company must have a brand identity. The folks at Webs.com have created a fun infographic that visually highlights six steps towards building your brand. They are:

  • Know Your Target
  • Keep it Simple
  • Stay Consistent
  • Be Visible
  • Get Social
  • Have a Voice

Learn more below:

SMB Branding Infographic Clives Car 6 Keys to Branding Your Small Business [Infographic]

Infographic Courtesy of Webs.com.

 

 6 Keys to Branding Your Small Business [Infographic]
Posted in Creative Marketing, Customers, Engagement, Online Marketing | 1 Comment

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