Once a business has established its social media presence, the biggest mistake it can make is not posting consistently or enough. Considering the incredible growth of this marketing channel, it’s just as easy to loose followers as it is to gain followers. Consumers have embraced social media because it allows them to directly connect with brands and if brands fail to meet their expectations then they will certainly hit unfollow, unlike or unsubscribe.
Luckily, The Whole Brain Group has created a social media checklist for businesses who are looking for more direction on how to proceed with various social media activities, ranging from blog posts to Facebook, Twitter, Google Plus and Pinterest updates. Learn more below:
Infographic courtesy of The Whole Brain Group.